SuperAd™ System

The Ultimate Facebook Ads Framework

Stop Wasting Ad Spend. Start Scaling Profitably.

The SuperAd™ System is a proven three-phase approach to running Facebook ads that actually work. It eliminates guesswork, reduces wasted spend, and scales your campaigns efficiently.

How It Works:

Test

Optimize

Scale

Phase 1: Test – Find Winning Ads, Fast

Most ad agencies test too many things at once, leading to confusion and wasted budget. We follow a systematic, three-step testing process to quickly identify top-performing ads.

Step 1: Creative Testing

Test images and videos first – visuals have the biggest impact.
Minimum 10 variations per test to find the best performers.
Use broad targeting for faster, unbiased results.

Step 2: Headline Testing

Take the best creative and test multiple headlines.
Track engagement, click-through rate (CTR), and cost per click (CPC).

Step 3: Primary Text Testing

Use the winning creative + headline and test different primary text angles.
Keep only high-performing combinations for the next phase.

Why It Works: This method isolates winning ads before scaling, preventing wasted spend on underperforming elements.

Phase 2: Optimize – Lower Costs, Improve Performance

Once we have winning ads, we refine them further for maximum efficiency.

50¢/1% Rule:

If an ad doesn’t hit 1% CTR and $0.50 CPC, it’s cut.

Duplicate & Eliminate Method:

Duplicate the best-performing ads.
Eliminate underperformers to keep only high-ROI ads.

Placement & Audience Optimization:

Test different ad placements (Feed, Stories, Reels).
Adjust demographics and audience segments for better targeting.

Why It Works: Optimizing ensures ads perform at peak efficiency, keeping costs low and engagement high.

Phase 3: Scale – Grow Without Breaking Your Ads

Once ads are optimized, it’s time to scale profitably using our proven growth frameworks.

Rule of % Scaling:

Increase ad spend by a % every 48 hours to maintain stability.

2×2 Scaling:

Duplicate top-performing ad sets at 1×1, 1×2, 2×1, and 2×2 budgets.

Horizontal Scaling:

Expand into new audiences, placements, and creative variations.

Why It Works: Scaling is done strategically to avoid performance drops while increasing revenue.

Ready for Ads That Actually Convert?